This social media platform feature allows individuals to express interest in existing friends or Instagram followers in a private manner. Functionality centers around users selecting individuals from their network whom they have an affinity for. If the feeling is mutual, both parties are notified, facilitating a potential connection that might not otherwise occur.
The advantage of this particular approach lies in its discreet nature, circumventing potential awkwardness or rejection. It can serve as a low-pressure mechanism to explore romantic possibilities within established social circles. Its introduction aimed to tap into pre-existing social connections, building upon users’ comfort levels and fostering relationships rooted in familiarity. The feature leverages the inherent dynamics of social networks to facilitate relationship formation.
