A common theme in the New York Times crossword puzzles involves clues referencing items created by the technology company Apple. These clues often require solvers to deduce the specific product being referenced, such as the iPhone, iPad, or a software application. The answers can range from the literal name of a device to a feature associated with it, or even the company itself.
The inclusion of these clues demonstrates the pervasive cultural influence of the company. Its products are widely recognized and understood, making them suitable for inclusion in a general knowledge puzzle. Furthermore, these clues can offer varying levels of difficulty, appealing to a broad range of crossword solvers from beginners to experts. The historical context of the company’s innovation, and product releases often inform the clues, rewarding solvers with knowledge of the company’s trajectory.